5 Predictions for the charity sector in 2012
on 20th January 2012 - 3:19pm
On 4 January Convio Founder Vinay Bhagat released his top 5 predictions for the charity sector in 2012:
- Online and new media channels will continue to extend their influence
- Peer-to-peer marketing will continue to be more important
- Donor fatigue will get more pronounced
- Supporters want to control their experience
- Integrated marketing practices will mature
Here he is, explaining in his own words:
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